Headshot photography is a form of portrait photography that showcases the personality and professionalism of a person. It is often used for business purposes, such as on LinkedIn profiles, company websites, or marketing materials. However, not all headshots are created equal. There are different styles of headshot photography that can suit different industries, audiences, and goals. Here are some of the most common styles and how to choose the best one for your needs.
LinkedIn / Standard Headshots: This is the simplest and most common style of headshot photography. It consists of a close-up shot of your face with a neutral or plain background. The goal is to create a clear and professional image that conveys your identity and credibility. This style is ideal for anyone who wants to make a good first impression on potential employers, clients, or partners.
Team Headshots: This style involves taking headshots with your colleagues or coworkers in the same industry or field. The goal is to create a cohesive and consistent look across your team that reflects your brand identity and values. This style is ideal for anyone who works in a team-based environment or wants to showcase their collaboration skills.
Presenter / Speaker Headshots: This style involves taking headshots with a microphone or other props that indicate your role as a presenter or speaker at events, conferences, or workshops. The goal is to create an engaging and dynamic image that showcases your expertise and charisma. This style is ideal for anyone who wants to promote themselves as an authority in their field or niche.
Creative / Artistic Headshots: This style involves taking headshots with more flair and personality than the standard ones. It can include elements such as props, backgrounds, lighting, poses, expressions, or filters that add some color and creativity to your image. The goal is to create an image that reflects your unique style and vision as an individual or brand. This style is ideal for anyone who wants to stand out from the crowd or express their artistic side.
Corporate / Business Headshots: This style involves taking headshots with more formality and sophistication than the standard ones. It can include elements such as suits, ties, shirts, glasses, briefcases, or other accessories that convey professionalism and authority. The goal is to create an image that demonstrates your competence and confidence as a leader or manager in your industry. This style is ideal for anyone who wants to impress their superiors or peers with their status and achievements.
Lifestyle / Personal Headshots: This style involves taking headshots with more casualness and authenticity than the standard ones. It can include elements such as natural light, outdoor settings, hobbies, interests, pets, family members, friends, or other aspects of your personal life. The goal is to create an image that reveals more about who you are as a person beyond your work. This style is ideal for anyone who wants to connect with their audience on a deeper level or share their passions and values.
As you can see, there are many ways to take headshot photos for corporations depending on what you want to achieve with them. You should consider factors such as your industry standards, target audience, personal brand, budget, time, location, equipment, photographer, etc., when choosing the best style for you.